Community banks continue to find mobile advertising a great way to promote themselves in a hyperlocal manner. Each of the campaigns shown here targeted people in just one or two towns, or in the case of People's Federal Savings Bank, a few Boston neighborhoods.
Campaigns included grand openings and checking account promotions. Employees can be prominently featured in the ads, as with Framingham Co-Op's Mike Bilinsky - thereby reinforcing the local community connection.
Awareness and Activism
Food Courts Get Featured
Viewers Blown Away
Banking on Mobile Billboards
Maine Bank Gives Back
Not a Good Neighbor
Mobile Advertising Goes Hyper Local for Local Banks
Mobile Billboards + Mobile Phones = $$ for Red Cross Earthquake Relief in Haiti
Ovum Ups the Ante with Guerrilla Recruiting
Bedsores and Corporate Welfare
IBEW Protests Funding for Fat Cats
Guerrilla Marketing for Peace
Hop to Attention!
Nursing a Grievance
Rank and File Make Their Voices Heard
Mobile Billboards Aid Liquidation
Guerrilla Billboards teams up with printing partner Mammoth Media to go to bat for the Jimmy Fund in Boston.
The Village at Colony Place
Shining Like a Diamond
Bike Week Meets Truck Team
Wyeth's Guerrilla Hiring Campaign
A Grand Opening's Best Friend
Hard Sell for Hard Cider in Boston
Selling textbooks in New York, the midwest, and Florida
Lawson saps at SAP at new Boston Convention Center
Biogen Idec Covers All Sides