Posts Tagged ‘protesters’

Mobile Billboard Truck Presents Labor Union Message in Boston

Thursday, December 27th, 2012

 

Working on behalf of its client Local 103, IBEW, Guerrilla Mobile Billboards has launched the start of what is anticipated to be a year long mobile billboard ad campaign in the greater Boston area.  The campaign highlights the labor union’s concern that electricians employed by selected contractors in the region are not being paid “community standard” wages and benefits.

Taking advantage of the approximately 10′ high by 23′ wide billboard signs on each side of the truck, the union has developed a bold yet uncluttered graphic featuring its call to action and dedicated website, along with the logos from several social media sites where the union has presented details outlinning its concerns.

Optimizing the highly mobile nature of the billboard truck, Local 103, IBEW has developed a weekly  program that will have the truck regularly tour various neighborhoods and districts within the City of Boston, as well as through the suburbs surrounding Boston, ranging from South Shore cities and towns such as Quincy and Duxbury, out through selected Metro West communities, and continuing up the Route 128 corridor to the North Shore.  The billboard truck will also be on hand to support various rallies by Local 103, IBEW members as they seek to publicize their concerns within the communities where they live and work.

 

 

Mobile Billboards Love Parades

Friday, October 23rd, 2009

 

Omni Nursing Home Crisis - Family Day Rally in Jersey City

Omni Nursing Home Crisis - Family Day Rally in Jersey City

Whether leading 200 participants in the annual Scituate, MA St. Patrick’s Day Parade, or several thousand 1199 SEIU marchers rallying for better pay in Jersey City, NJ, Guerrilla Billboards has been there to help.

 

During the recent Family Day Rally in Jersey City, NJ, one of our mobile billboard trucks led a very large contingent of marchers who came from all over the New York City region to support their colleagues seeking better pay at a chain of local nursing homes.  For several days previous, the billboard truck had been driving throughout the local area helping to create community awareness of the upcoming rally, and directed interested passerby to a dedicated website page for more details.  On the morning of the rally, the billboard truck took up a position behind two Jersey City Police Department cruisers escorting the rally, and led several thousand marchers through historic Journal Square to the National Guard Armory where the Family Day festivities were held.