Guerrilla Mobile Billboards

Omni Nursing Home Crisis - Family Day Rally in Jersey City

Whether leading 200 participants in the annual Scituate, MA St. Patrick’s Day Parade, or several thousand 1199 SEIU marchers rallying for better pay in Jersey City, NJ, Guerrilla Billboards has been there to help.

During the recent Family Day Rally in Jersey City, NJ, one of our mobile billboard trucks led a very large contingent of marchers who came from all over the New York City region to support their colleagues seeking better pay at a chain of local nursing homes.  For several days previous, the billboard truck had been driving throughout the local area helping to create community awareness of the upcoming rally, and directed interested passerby to a dedicated website page for more details.  On the morning of the rally, the billboard truck took up a position behind two Jersey City Police Department cruisers escorting the rally, and led several thousand marchers through historic Journal Square to the National Guard Armory where the Family Day festivities were held.

Tags: 1199 SEIU, advertising, Ambush Advertising, Ambush Marketing, billboard trucks, billboards, guerrilla advertising, Jersey City, mobile billboard trucks, mobile billboards, mobile outdoor advertising, NJ, protest, protesters

This entry was posted on Friday, October 23rd, 2009 at 5:26 pm and is filed under Miscellaneous. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.